
Do you have an upcoming event that would benefit from our expertise in healthcare social media?
Anicca Media's Digital Strategists can speak on numerous topics including:
- Is Digital Media (Social Media) a tool in the future of Medical Practice Marketing – or a passing fad?
- The Benefits of implementing a Social Media policy for your Medical Practice.
- How to leverage digital media to increase your medical practice brand (reputation).
- What is the ROI on digital media?
Please contact us to inquire about speaking availability or to ask about other potential speaking topics.

2013 Speaking Engagements
5/9/13 - The Physician’s Practice: Emerging Issues for Michigan Providers: Health Care Forum
Presented by Center for Integrated Business Research and Education at Oakland University’s School of Business Administration in partnership with:Executive MBA in Health Care Management at Oakland University
Optimizing the Patient Experience, presented by Russell Faust, MD, PhD., CEO, Anicca Media, talks about how why providing excellent medical care is no longer enough including the financial, patient safety and patient health benefits of improving every touch point in the healthcare system.
5/7/13 - Eighteenth National Summitt: Healthcare Marketing Strategies
SPECIAL WORKSHOP - Social Media Activation: How to Get Your Doctors Engaged
Presented by: Dean Berg, Russell Faust, MD, PhD, and Patricia Redsicker (World View Editing)
including:
Take home ideas for getting physicians to contribute valuable “Doc content” that will make your organization a thought leader.
2012 Speaking Engagements
11/8/12 - Content Marketing World: Health Summitt 2012
Social Media Activation Workshop
Presented by: Dean Berg, Russell Faust, MD, PhD, and Patricia Redsicker (World View Editing)
Learn how to get your organization (and your doctors) involved in your content marketing program to be the core of your social media program.
10/19/12 - Hospital & Physician Relations: An Executive Summitt 2012, Healthcare Strategy Institute
Social Media: A Critical Component in the Evolution of Healthcare
Presented by: Dean Berg & Russell Faust, MD, PhD
As reimbursement evolves to a model based on patient experience, providers need to consider nontraditional approaches to patient communication, education, satisfaction, and experience.
Social media is the only method for achieving patient “connection” outside the doctor’s office.
Hear 6 case studies that show how social media can improve physician/patient communication, operational efficiencies, quality outcomes, and bottom line revenue.
Learn how to align digital tools to your highest-level goals and objectives.
09/10/12 - Otolaryngology Social Media Dinner Event
Discussion Facilitators: Drs. Chris Chang and Russell Faust
Join us for dinner to discuss ENT Social Media (#ENTSM) September 10, 2012@ 6PM, Washington, DC.
What is YOUR digital footprint? Learn how to optimize your practice in the digital world by learning from others doing it too! This social media program can help you to:
• optimize your brand in the digital world
• increase patient referrals
• streamline your clinic flow
• reduce your call center volume
07/18/12 - Social Media in Healthcare: Finding ROI
Hosted by Russell Fuast, PhD, MD, presented by Physicians Practice
Webinar given on July 18, 2012.
Faust explored the current landscape of healthcare social media and give specific examples of how participating online can show a return on your investment. He will also take your questions on all things social media and what it can mean for your practice.
Archived recording of this webinar can be viewed on the Physicians Practice website.
04/17/12 - Webinar co-sponsored with Ten Adams
Pulling Off the Band-Aid: Easing the Pain of Healthcare Reform
Featured Speakers: Russell Faust, PhD, MD & Jon Headlee, President of Ten Adams
On April 17th spoke on ways your organization can smoothly transition from a volume-based to value-based ACO model of care. The concept of the ACO is beyond overwhelming when we start to think of the logistics of a transition. Learn where to start + some tips to help ease the growing pains along the way. Discover how wellness initiatives are a critical component to this transition, and learn ways to leverage your wellness initiatives as a critical element in the creation of a successful ACO.
Recorded webinar can be viewed on Anicca Media's YouTube channel.
02/29/12 - SMCD Healthcare & Social Media Panel Discussion
Putting the MED in Social MEDia
Russell Faust, PhD, MD (panel participant)
Social Media Club Detroit (SMCD) welcomes a panel of healthcare professionals to speak on the topic of social media and the medical business. The discussion will explore various ways that local doctors and health/hospital systems have used the medium to reach patients and consumers, spread awareness about healthy living and help boost employee morale.
02/20/12 - Physician Strategies Summit, Healthcare Strategy Institute
Social Media: Physician Communication and So Much More
Russell Faust, PhD, MD and Dean Berg

2011 Speaking Engagements
11/06/11 - Scripps Science and Clinical Application of Integrative Holistic Medicine
PRE-CONFERENCE: Bringing Integrative Medicine to Your Practice and Health Care System
Marketing, Branding and Web sites
Russell Faust, PhD, MD

9/22/11 - American Academy of Orthopedic Executives (New England Chapter) Second Annual Conference
Marketing Your Practice in the Digital Age: Leverage the Digital Word of Mouth
Russell Faust, PhD, MD
7/26/11 - ExL Pharma's 7th Annual Public Relations And Communications Summit
PANEL DISCUSSION: PHYSICIAN STANDPOINT: Is Social Media Just What the Doctor Ordered? Examining Provider Insights and Preferences for Stakeholder Communication
Panelist: Russell Faust, PhD, MD





