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Do you have an upcoming event that would benefit from our expertise in healthcare social media?

Anicca Media's Digital Strategists can speak on numerous topics including:

  • Is Digital Media (Social Media) a tool in the future of Medical Practice Marketing – or a passing fad?
  • The Benefits of implementing a Social Media policy for your Medical Practice.
  • How to leverage digital media to increase your medical practice brand (reputation).
  • What is the ROI on digital media?

Please contact us to inquire about speaking availability or to ask about other potential speaking topics.

 

2013 Speaking Engagements
 

5/9/13 - The Physician’s Practice: Emerging Issues for Michigan Providers:  Health Care Forum

Presented by Center for Integrated Business Research and Education at Oakland University’s School of Business Administration in partnership with:Executive MBA in Health Care Management at Oakland University

Optimizing the Patient Experience, presented by Russell Faust, MD, PhD., CEO, Anicca Media, talks about how why providing excellent medical care is no longer enough including the financial, patient safety and patient health benefits of improving every touch point in the healthcare system.

 

5/7/13 - Eighteenth National Summitt: Healthcare Marketing Strategies

SPECIAL WORKSHOP - Social Media Activation: How to Get Your Doctors Engaged

Presented by: Dean BergRussell Faust, MD, PhD, and Patricia Redsicker (World View Editing)

Physicians have legitimate concerns about social media participation, but without adding their voice to the conversation, healthcare content on the social web loses credibility. Attend this interactive workshop and learn what it takes to get physicians involved in a social media program,
including:
• what keeps doctors away from social media
• how to address their concerns
• how to leverage their limited time to develop valuable, ongoing content.

Take home ideas for getting physicians to contribute valuable “Doc content” that will make your organization a thought leader.

 

 

2012 Speaking Engagements

11/8/12 - Content Marketing World: Health Summitt 2012

Social Media Activation Workshop

Presented by: Dean BergRussell Faust, MD, PhD, and Patricia Redsicker (World View Editing)

Learn how to get your organization (and your doctors) involved in your content marketing program to be the core of your social media program.

 

 

10/19/12 - Hospital & Physician Relations: An Executive Summitt 2012, Healthcare Strategy Institute

Social Media: A Critical Component in the Evolution of Healthcare

Presented by: Dean Berg & Russell Faust, MD, PhD

As reimbursement evolves to a model based on patient experience, providers need to consider nontraditional approaches to patient communication, education, satisfaction, and experience.

Social media is the only method for achieving patient “connection” outside the doctor’s office.

Hear 6 case studies that show how social media can improve physician/patient communication, operational efficiencies, quality outcomes, and bottom line revenue.

Learn how to align digital tools to your highest-level goals and objectives.

09/10/12 - Otolaryngology Social Media Dinner Event

Discussion Facilitators: Drs. Chris Chang and Russell Faust

Join us for dinner to discuss ENT Social Media (#ENTSM) September 10, 2012@ 6PM, Washington, DC.

What is YOUR digital footprint?  Learn how to optimize your practice in the digital world by learning from others doing it too!  This social media program can help you to:

• optimize your brand in the digital world
• increase patient referrals
• streamline your clinic flow
• reduce your call center volume

07/18/12  -  Social Media in Healthcare: Finding ROI

Hosted by Russell Fuast, PhD, MD, presented by Physicians Practice

Webinar given on July 18, 2012.

Faust explored the current landscape of healthcare social media and give specific examples of how participating online can show a return on your investment.  He will also take your questions on all things social media and what it can mean for your practice.

Archived recording of this webinar can be viewed on the Physicians Practice website.

04/17/12  -  Webinar co-sponsored with Ten Adams

Pulling Off the Band-Aid: Easing the Pain of Healthcare Reform

Featured Speakers:  Russell Faust, PhD, MD & Jon Headlee, President of Ten Adams

On April 17th spoke on ways your organization can smoothly transition from a volume-based to value-based ACO model of care. The concept of the ACO is beyond overwhelming when we start to think of the logistics of a transition. Learn where to start + some tips to help ease the growing pains along the way. Discover how wellness initiatives are a critical component to this transition, and learn ways to leverage your wellness initiatives as a critical element in the creation of a successful ACO.

Recorded webinar can be viewed on Anicca Media's YouTube channel. 

02/29/12  -  SMCD Healthcare & Social Media Panel Discussion

Putting the MED in Social MEDia

Russell Faust, PhD, MD (panel participant)

Social Media Club Detroit (SMCD) welcomes a panel of healthcare professionals to speak on the topic of social media and the medical business.  The discussion will explore various ways that local doctors and health/hospital systems have used the medium to reach patients and consumers, spread awareness about healthy living and help boost employee morale.

 

02/20/12  -  Physician Strategies Summit, Healthcare Strategy Institute

Social Media: Physician Communication and So Much More

Russell Faust, PhD, MD and Dean Berg

 

2011 Speaking Engagements

11/06/11 - Scripps Science and Clinical Application of Integrative Holistic Medicine

PRE-CONFERENCE: Bringing Integrative Medicine to Your Practice and Health Care System
Marketing, Branding and Web sites

Russell Faust, PhD, MD 

 

9/22/11 - American Academy of Orthopedic Executives (New England Chapter) Second Annual Conference

Marketing Your Practice in the Digital Age: Leverage the Digital Word of Mouth

Russell Faust, PhD, MD

 

 7/26/11 - ExL Pharma's 7th Annual Public Relations And Communications Summit

PANEL DISCUSSION: PHYSICIAN STANDPOINT:  Is Social Media Just What the Doctor Ordered? Examining Provider Insights and Preferences for Stakeholder Communication

Panelist: Russell Faust, PhD, MD