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Thursday
Jan192012

Doctor to Doctor: Connect With Your Patients Through Social Media

Article written for Scrubs and Suits

Hi, my name is Russ. I’m a doc, specifically, a pediatric ENT surgeon, a “booger doctor”. I want to talk to the physicians out there. I hope to inspire you to better connect with your patients, and with your colleagues, using social networks.

I know, I know … Facebook, texting, and Twitter are just for teenagers, right? After all, we are all familiar with the inane texting that teens engage in: “hey, I just burped” (or worse).

But don’t be too swift to dismiss social media.

...What I mostly want to talk about, though, is how becoming involved – right now – in the digital world, can help your patients. How it can benefit your current practice. In order to be “authentic” and persuasive, let’s use my own practice as a case study.

Eighteen months ago I began blogging...

To read the full article go to:  http://scrubsandsuits.com/news/doctor-to-doctor-connect-with-your-patients-through-social-media

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